Why does 'Targeted Direct Mail' work as part of an overall marketing strategy?
With direct mail you can be sure that it will arrive to your intended target, and do so looking exactly the same as when it was sent.
Not only do we offer design and print services, we also provide marketing strategy and ideas for direct mail.
Direct mail has some unique attributes that ensure it remains a powerful weapon in your marketing strategy. So much marketing today involves bombarding people with digital messages, it is difficult to make your message heard unless someone wants to listen.
With direct mail you can be sure that it will arrive to your intended target, and do so looking exactly the same as when it was sent. It is tactile, with its design not limited by spam filters and the recipient does not need any equipment to receive it.
As technology has allowed direct mail to be more targeted, volumes have dropped and provided what you are delivering is relevant, it is likely that the recipient will notice your marketing.
By including interactive and digital elements in your direct mail, your message will cater to everyone's needs!